By George Anderson, Director of Product Marketing, Webroot
Savvy MSPs know that automation improves efficiency and strengthens their bottom line. In a nutshell, automation enables an MSP to reduce the amount of time its technicians spend handling routine or repetitive tasks, thus cutting costs for service delivery and freeing those techs to devote more attention to activities that generate more revenue.
Enabling Creativity Spurs Growth
It’s no secret that computers are more efficient than humans when it comes to performing repetitive work, while humans deliver superior results in situations that require creativity, critical thinking, and decision making. Part of the reason automation is so effective is because it enables MSPs to take advantage of these fundamental truths.