Are Your Customers Using the Right Consumables?

By Christine Kern, contributing writer

According to a recent article, it might be time to reassess the consumables used by your clients. Published on Integrated Solutions for Retailers “The Modest, Yet Essential, Thermal Consumable” from SATO America, points out thermal labels, tags, and ribbons offer great return for every step of the consumer market from identifying and tracking inventory to marketing to the consumer, but they are often taken for granted.

SATO makes some important suggestions for considering consumable technology.For example, initial evaluations of thermal printing solutions often include a demonstration of the perfect combination of printer and consumables, and for good reason.Although purchasing like brands of thermal consumables and printers is not a requirement, using the combinations suggested by suppliers can help avoid wasting precious time troubleshooting issues created by the wrong combination of label, ribbon, and printer.

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