FEATURE ARTICLES

EDITOR'S DESK

GUEST CONTRIBUTORS

  • MSPs And Resellers Can Amplify Their Social Media Reach With Employee Advocacy
    MSPs And Resellers Can Amplify Their Social Media Reach With Employee Advocacy

    Studies have shown that businesses are starting to increasingly rely on social media to help build brand awareness and drive the sale of their products and solutions. For example, according to a recent Forrester report, 98 percent of sales and marketing leaders see value in social selling in the short and long term, and 49 percent have already developed a formal social selling program. Many Channel companies would agree with the potential benefits of social media marketing, but they also acknowledge they’re a long way from realizing its full potential.

  • How VARs And MSPs Can Organically Increase Revenue In Rapidly Changing Channel
    How VARs And MSPs Can Organically Increase Revenue In Rapidly Changing Channel

    An aging telecommunications channel is rapidly morphing into an innovative technology marketplace. Leading carriers, pure cloud vendors, ISVs are making indirect channel a priority as 60% of all technology purchases are made through an IT consultant. Business lies with the person that has the customer relationship, those IT consultants (referred to as agents in the indirect channel) have the proverbial keys to the castle.

  • How Expertise And Trust Help Drive Sales For VARs And MSPs
    How Expertise And Trust Help Drive Sales For VARs And MSPs

    Selling professional services is tricky business. There is nothing tangible in the conversation. No product to pick up, turn over, and closely examine for quality and functionality. What clients are buying is you and your expertise. 

More From Guest Contributors

VAR WHITE PAPERS

  • Simplifying Network And Infrastructure Sales

    What would a shorter sales cycle do for your business? It’s time to find out.

  • 5 Steps To Take Backup From Good 2 Great

    I f you have been in the IT service business for a while, you likely have the basics down for backup. You probably have some revenue coming in from the service, and you might even have saved your clients a few times from severe data loss.

  • Work-Stations: Disaster Recovery's Untouched Opportunity

    Often, the mention of Disaster Recovery produces thoughts of monsoons and hurricanes, complete chaos, no power, etc. In reality, for many businesses a disaster is simply as an event that creates an inability for the business to function. Disasters come in many shapes and sizes – the natural disasters we all think about, but also chemical spills, building fires, broken water pipes, and, on a much smaller scale, a virus-infected server.

More VAR White Papers

FEATURED SUPPLIERS

  • Datto Inc.
    Datto Inc.

    Datto protects business data and provides secure connectivity for tens of thousands of the world's fastest growing companies. Datto's Total Data Protection solutions deliver uninterrupted access to business data on site, in transit and in the cloud. Thousands of IT service providers globally rely on Datto's combination of pioneering technology and dedicated services to ensure businesses are always on, no matter what. Datto is headquartered in Norwalk, Connecticut and has offices in Rochester, Boston, Portland, Toronto, London, Singapore and Sydney. Learn more at www.datto.com.

  • Solarwinds MSP
    Solarwinds MSP

    SolarWinds® MSP delivers comprehensive, scalable IT service management solutions to empower MSPs of every size and scale worldwide to create highly efficient and profitable businesses that drive a measurable competitive advantage.

  • VIPRE Security
    VIPRE Security

    VIPRE is the highest-rated, award-winning internet security product for channel partners and businesses worldwide. It consistently earns 100% block rates and zero false positives from AV-Comparatives, the world’s most widely-trusted independent antivirus testing authority.

  • CompTIA
    CompTIA

    CompTIA is the voice of the world's information technology (IT) industry.

  • Webroot
    Webroot

    Webroot delivers intelligent cybersecurity for endpoint, mobile and web to channel partners, consumers, businesses, and enterprises worldwide. Powered by its BrightCloud® collective threat intelligence network, Webroot protects the internet of everything. Our cloud-based threat detection, high performance, lightweight agents, and single, web-based point of control have changed the way businesses think about protecting mobile devices, PCs and servers. Named a ‘Visionary’ in Gartner’s Magic Quadrant for Endpoint Protection Platforms, Webroot’s smarter approach to security is why companies including Cisco, F5 Networks, GateProtect, HP, Microsoft, Palo Alto Networks, Proofpoint, RSA and others choose our solutions for advanced threat protection for their security products and services.

  • RSPA
    RSPA
    RSPA stands for Retail Solutions Providers Association. We are the only association dedicated to the retail technology industry.  

     

INDUSTRY PARTNERS AND ASSOCIATIONS

ASCII CompTIA HTG Peer Groups Small Biz Thoughts
SMB TechFest 2112 Group RSPA Money 20/20
Shoptalk ASP Drone Dealer Expo Michael E Gerber Companies

 

@VARINSIGHTS

INDUSTRY INSIGHTS

  • Rethinking The Network Perimeter
    Rethinking The Network Perimeter

    “What are our cybersecurity protocols?” This question is one that has, undoubtedly, been top of mind for CTOs at numerous corporations and government agencies around the world in the wake of recent ransomware attacks. Given the hundreds of thousands of endpoint devices in more than 150 countries that were infected in the latest global attack, WannaCry, can you blame them? Hal Lonas, chief technology officer at Webroot, takes us beyond the sobering wake-up call that attacks like WannaCry bring, and discusses actionable advice companies should consider when fortifying systems against cybercriminals.

  • Data Analytics Enhances Cash Management For Retailers
    Data Analytics Enhances Cash Management For Retailers

    Cash loss is one of the biggest challenges faced by retailers, and most of it currently results from internal theft. But even without taking theft into account, cash management is time-consuming and expensive, boosting operating expenses for retailers. The time spent manually counting cash, conducting top offs and lifts eats away at a retailer’s bottom line.

  • 5 Ways To Offset Rising Labor Costs
    5 Ways To Offset Rising Labor Costs

    Retailers and restaurants are looking for ways to cope with rising labor costs, which are being fueled by minimum wage hikes in different cities and states as well as competition for workers as unemployment dips below 4.5 percent.

  • How To Hire The Right Salespeople
    How To Hire The Right Salespeople

    According to the employment firm Manpower, Inc., sales representatives were ranked in the top three of the hardest to hire positions in the U.S. in 2016. This is especially true in the managed IT services business. During the hiring process, the challenge is looking beyond a standout personality to see what lies beneath. How do you break through the surface to assess an applicant’s ability to close sales and help your business grow?

  • 2017 Business Cybersecurity Trends
    2017 Business Cybersecurity Trends

    We asked the Enterprise Strategy Group (ESG), an IT analyst research and strategy company, to examine the challenges your business customers are facing as they take on malware and other cyber threats at network perimeters.

  • What’s Happening With Ransomware? MSP Cybersecurity Trends & Strategies
    What’s Happening With Ransomware? MSP Cybersecurity Trends & Strategies

    Ransomware is real and it’s scary, but for managed service providers, it also represents a profitable opportunity. Your clients need your help in knowing how to protect themselves against an attack.

More Industry Insights

FEATURED PRODUCTS

More Featured Products